Comcast
2015 - Present

Associate Creative Director, Global Design Sports
July 2024 - Present

• Drive product and experience design for Comcast’s sports platforms, creating visually compelling, user-centered solutions that support partnerships and marquee events like the Olympics, The Players Championship, and NASCAR.
• Collaborate with cross-disciplinary teams and major sports leagues to translate brand and fan insights into innovative features and product experiences.

UX Manager, Entertainment
January 2022 - July 2024

• Manage UX design across Xfinity Stream and Xumo products on TV, mobile, and web platforms, ensuring alignment with evolving user needs and platform capabilities.
• Execute scalable, cross-platform UI designs that maintain consistency while optimizing for device-specific experiences.
• Collaborated with cross-disciplinary teams, including product managers and engineers, to conceptualize, design, develop, and test features focusing on business and user needs.
• Lead design efforts for major sports initiatives, including the 2024 Olympics experience, driving innovation and fan-first product features

Lead Designer
June 2019 - January 2022

• Design lead overseeing Xfinity pay TV products; X1 and Stream.

Senior User Experience Designer
June 2019 - January 2022

• Strategic business partner in localization of the X1 TV experience and multicultural initiatives to bring our products and content to customer sub-segments.
• Led UX design for multicultural product development, adapting experiences on the X1 entertainment platform to meet the needs of diverse cultural and language audiences, including Spanish-language and LGBTQ+ users.
• Designed and delivered localized, in-language user experiences for X1, including voice control features and content surfacing strategies to enhance discoverability and engagement.
• Developed and integrated OTT partner solutions for the X1 set-top box, ensuring seamless platform compatibility and cohesive user experiences across content ecosystems.
• Produced award-integrated experiences such as the Spanish Voice Control activation for the Latin American Music Awards, aligning entertainment events with product capabilities.
• Created visual concepts, platform requirements, and instructional video content to support user education and product adoption.

eBay Enterprise • Senior Interactive Designer
2012 - 2014

• Innovated graphics and other creative collateral for e-commerce web stores and mobile launches, maintaining design consistency.
• Executed up to three projects concurrently for a diverse portfolio of clients.
• Demonstrated strong attention to detail and adaptability through work across various disciplines, including reports detailing project progress, participation in daily project meetings, review of statements of work (SOWs), and meeting with creative directors to discuss requisite client deliverables.
• Advanced the design and management of the visual quality assurance process (VQA) for mobile web launches for such companies as Christopher & Banks and Stein Mart.

Digitas Health • Designer
2010 - 2012

• Originated high-caliber visual materials for an anti-epileptic drug, including a web site, booklet design/layout and magazine and banner advertisements. Helped produce video screens and subtitle design, booklet layout, and banner ads for a lupus drug.
• Adhered to client and FDA requisites, collaboratively teaming with the creative and marketing departments to meet strict deadlines.
• Directed other designers in the completion of various project phases.

Tabula Studio • Multimedia Designer
2008 - 2009

• Produced web and animation designs as well as various print collateral.
• Updated and maintained e-commerce websites.

Philadelphia University
Bachelor of Science in Digital Design
May 2008 • Philadelphia, PA

Nuova Accademia Di Bella Arti
Study Abroad Spring
2007 • Milan, IT

University of the Arts
Server-Side Web Development
2009 • Philadelphia, PA